Experts may disagree on many things in the web world of advertising but it’s clear that for most tourism marketers, content is the most important digital marketing tactic in the last few years. Content is what google sees and uses …
Many tour providers and suppliers use Adventure Engine’s Summit tour management system (TMS) for direct to consumer bookings (B2C) but there may be a whole world of sales you are missing if you only sell direct. There are some tourism …
Maybe you offer day courses in kayak paddling instruction or Tai-chi on weekend retreats. Do you have the perfect demographic group that you put your advertising dollars into? If so you are likely missing large chunks of potential buyers that …
If you are like me, you are using your smart phone more and more to search. It has become such a useful tool, and an addictive one at that, that I often find myself searching while doing other things like …
Adventure Engine is pleased to announce our latest version release 1.4.3 rolling today that includes some great development! There have been many changes to smooth processes for both you and your customer, however below is a summary of the changes …
Adventure travelers love to eat and they really love to eat well. This is something we all have known from gut experience, but now in a recent report from the Adventure Travel Trade Association, it is supported by evidence. But …
UK online travel buyers represent one of the largest markets.
In a recent article online from the Adventure Travel Association, Gert Nieuwboer, the general director of SNP Natuurreizen and creator of Millennial travel site YOMANDS.com, comments are sobering, “Tour operators and Millennials are not an easy match. Millennials don’t need …
Did you know that 69% of all potential traveller customers globally prefer booking travel online? They prefer the convenience and opportunity to shop when it suits them. But you have to make them feel secure to move them from looking …
Is it time to reconsider how you collect customer registration data? Here are three of the top danger signs that you could be compromising your clients’ privacy and security: Copying: if your staff are copying registrations from emails, forms, agent …