Marketing Resources New Zealand

Marketing Resources New Zealand

new zealand marketing

Tourism New Zealand’s corporate site links to informational pages that guide operators through many of the programs and services that are provided by the tourism authority. The markets and stats page gives insight into geographic market values as well as good descriptions for doing business in the key countries.

The links below take you to the main pages however there are many good bits of oddly categorised information like the report on cycling tourism research. To find more information than might be linked from main category areas, use the search box on the pages below with a few keywords of your subject.

http://www.tourismnewzealand.com/

http://www.tourismnewzealand.com/tools-for-your-business/

http://www.tourismnewzealand.com/tools-for-your-business/more-resources/

Report on Cycling Tourism.pdf

A good deal of the tourism activity is devolved to the regional tourism organisations, or RTO’s.

New Zealand, with a smaller domestic market, depends on international travelers for significant tourism receipts. Adventure Engine has a range of tools that are designed for internationally focused tour operators. Issues like currency and security vary widely from country to country. We have a compiled a list of reports from a major online credit card processor that will guide your decisions.

We have some other pages you might find useful if you are interested in the US market. The Adventure Travel Trade Association has some great resources available to members and we have several reports on various types of product clusters and markets that we can share with you, if you are not a member. Here is a link to a summary of the “Taste the Adventure” for example.

This page is intended for your interest as a subscriber to our newsletter. Contact us to help you with internationalizing your website and online bookings.

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